Struggling with improving online performance? Don’t have the time, energy or resource to manage your digital marketing in-house? That’s where we come in.
Achieve more leads, higher conversions and help grow your businesses with Hertfordshire Digital Marketing. We’ve been working with all kinds of companies since 2007, helping them do just that.
Offering a full suite of tools, we can manage all of your digital marketing activity, from SEO, PPC and content marketing as well as general day to day website updates, technical maintenance and pretty much anything else you can think of!
We offer a free SEO audit and follow up consultation to discuss your individual requirements, or you can simply pick up the phone and call us!
Why Digital Marketing for my Hertfordshire Based Business?
Digital marketing is an excellent way to reach your target market. It allows you to communicate with your potential customers through a variety of channels. In most cases the aim is to increase traffic to your website and generate leads.
For most businesses this can be a challenge, that’s why working with a Digital Marketing Agency is the preferred option for most Hertfordshire companies. At TU Marketing, we are used to helping clients achieve their online goals, regardless of industry or market. So if you are serious about growing your business online and want to know how then get in touch today. We offer a free initial consultation so you have nothing to lose.
Digital marketing uses electronic devices such as computers, tablets, and smartphones to deliver marketing messages. It has become an increasingly important part of marketing over the past few years because of the widespread use of digital devices.
What are the Different Elements of Digital Marketing?
Digital marketing can be divided into several categories, including search engine optimization (SEO), paid search, social media marketing, email marketing, and content marketing.
Each of these categories has its own unique strategies and techniques. For example, SEO involves optimising a website so that it ranks high in search engine results pages (SERPs). Paid search involves buying ads on search engines such as Google and Bing. Social media marketing involves creating and sharing content on social media platforms such as Facebook, Twitter, and LinkedIn. Email marketing involves sending marketing messages to customers via email. And content marketing involves creating and publishing original content such as blog posts, articles, and videos.
Digital marketing in Hertfordshire is a great way to reach a large number of people with your marketing messages. It’s also a very effective way to build relationships with customers and prospects. And it can be very cost effective, especially when compared to traditional marketing methods such as print advertising and TV commercials.
TU marketing are a full service Digital Marketing Agency located on the Hertfordshire border and have been helping clients achieve their online goals since 2007. You can see some of our clients in our portfolio here.
Pull and Push Digital Marketing
The difference to more traditional methods is that it focuses on “pull marketing”, in other words reaching those people that are actively looking for what you do. Push marketing on the other hand is about interrupting someone’s day to put your messaging in front of them in the hope that they might be interested, a TV advert for example is push marketing.
The reason Pull marketing is better for conversion is that in most cases those searching are already in the buying cycle, this is why SEO and PPC are fundamental parts of digital marketing campaigns. Now PPC isn’t for everyone, but SEO most definitely is. But we can work out the details when we start looking at strategy.
Which method is more effective depends on the product and the customer. Some products are better suited for pull marketing, while others work better with a push approach. Some customers are more likely to be interested in a product if they hear about it from someone else, while others need to be actively pursued by the company.
In general, pull marketing is more effective when the product is new or innovative, when customers are price-sensitive, or when there is a lot of competition in the market. Push marketing is more effective when there is a lot of advertising competition, when the product is not well known, or when the company wants to reach a large audience.
Both pull and push marketing have their pros and cons, so it’s important to evaluate each situation and choose the approach that will be most effective. In the end, it’s up to the customer to decide whether they are interested in the product or not.
Want to find out more? Speak to us today to find out how we can help your business generate more leads online, simply call 01279 647003.
TU Digital Marketing in Hertfordshire
At TU marketing, we understand that no two businesses are the same. That’s why we offer a bespoke digital marketing strategy service, tailoring our approach to meet your specific needs and goals. We have a team of experienced marketers who can help you achieve your desired results.
Our services include:
- SEO
- PPC
- Social media marketing
- Web design and development
- Email marketing
- Content marketing
- Strategic marketing planning
- Bespoke marketing strategy
We have a track record of success in helping businesses achieve their desired results. Take a look at our case studies page to see some examples of our work.
If you’re looking to increase leads, conversions and ultimately customers, then get in touch with TU Marketing today. We’d be happy to discuss your requirements and see how we can help. Whilst we are based in Hertfordshire, we look after businesses across the whole of the UK.
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