With more than 2 billion downloads since its 2016 release (over 1 billion of these since 2019), TikTok has become the place to be on the internet. Currently, the app has over 800 million active monthly users, situated in more than 150 countries. For comparison, it took Instagram six years to reach the number of […]
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Google is still by far the most popular search engine and user experience is now the focus of any SEO and Digital Marketing Activity. This is because Google looks not only at how much traffic comes to your website, but at what happens thereon after. How many pages they visit, how much time they spend […]
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Writing your website content is very different to writing a brochure or a story for a local newspaper. You have a matter of seconds to grab someone’s attention and an even harder job trying to keep them reading on. People want information quickly and if your content looks long winded and text heavy, they are […]
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Search engine optimisation can often be a difficult concept to grasp. It’s all about making your websites more attractive to all of the search robots that Google uses to search the web for new content.
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The coronavirus has accelerated the shift towards online shopping in the UK and other parts of the world. This change was happening before the virus, but at a slower rate because of factors such as:
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When times are tough it’s always easy to panic and start cutting costs all over the place without really thinking about the consequences. One of the first things to get slashed is often a company’s marketing budget. Hey, we’ve been in business for quite some time now and have lived through the financial crisis in […]
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Succeeding in digital marketing requires you to be forward-thinking. You need to be aware of new trends, technological advancements and changes in consumer behaviour if you want to be successful. Unfortunately, this can be challenging if you don’t know where to look.
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With not only a new year but a new decade on the horizon, it’s only natural you would want to take steps to improve your website. There are so many ways in which you can improve it and boost sales as a result. No website is perfect, so maybe now is the time to start […]
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When it comes to marketing, it’s easy to picture the snazzy, creative solutions that can certainly catch the eye and engage the imagination. However, it’s a mistake to imagine that focusing solely on what looks pretty is enough to constitute an effective marketing strategy. At TU Marketing, we focus on a mix of good design […]
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When you are marketing your business, you should always be looking for fresh ways to connect with customers and attract the interest of clients. Social media provides a wide range of options on how to do this including Instagram Stories. What Are Instagram Stories This is a feature available on the social media network Instagram. […]
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