When we set up our digital marketing agency in Hertfordshire, we knew that it would be the perfect place to do it. Here are four reasons why: The talent pool is vast and talented. There is a thriving business community. It’s well-connected, with great transport links. It’s a great place to live and work! The […]
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What is SEO and How Does it Work SEO is short for “search engine optimisation.” It is a long-term marketing strategy employed in order to improve a websites visibility and organic search results in google and other global search engines When done correctly, SEO can be a very effective way to improve a website ranking […]
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The internet is a staple in our lives today. We use it for everything from communicating with friends and family, to shopping and banking. But how did we get here? Who invented the internet, and how was it first used? In this blog post, we will take a look at the history of the internet, […]
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In this blog post, we will discuss what metadata is, what the different types of meta tags are and the best way to use them. We will also touch on some best practices as well as common mistakes when it comes to writing metadata. What is Metadata? The main type of metadata is the title […]
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What Is Bounce Rate? Bounce rate is the percentage of visitors to a website who leave after only viewing one landing page. It’s one of the most important metrics because it can indicate how well your website is serving its visitors. Low bounce rates are generally a good sign, while high bounce rates can indicate […]
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Facebook Profiles vs. Pages vs. Groups: What’s the Difference? There are a few different types of Facebook accounts, and it can be confusing to know which one is right for your business. In this blog post, we’ll discuss the differences between profiles, pages and groups. We will also give you some tips on how to […]
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CTAs are when you want people to do something. For example, when you want them to sign up for something like an email newsletter or buy a product on your website. You can use CTAs in the form of text, buttons, or images. The best way to use CTA’s is to keep them simple and […]
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There is a belief that it’s bad for business to focus on a specific area. The concern is that this will pigeonhole you and not give your brand the room it needs to grow and thrive in the future. It’s best to be broad so your business will appeal to a wider base. However, there […]
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Having an e-commerce website is a great way to generate sales. But if visitors come to your website and aren’t clear about the product detail, pricing or delivery information then they can easily get turned off and head elsewhere. In this blog we take a look as some of the ways you can improve conversions […]
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There are a few things that you should do when you first set up your website in order to optimize it for search engines. SEO is a complex and ever-changing field, and there are many things that you need to consider when optimizing your website. However, following these simple tips will help you get started […]
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