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TU Marketing

Claire Taylor founder and AI visibility and SEO specialist

Claire Taylor

244 Posts

the internet

The History of the Website: From Novelty to Necessity

The internet is a staple in our lives today. We use it for everything from communicating with friends and family, to shopping and banking. But how did we get here? Who invented the internet, and how was it first used? In this blog post, we will take a look at the history of the internet, […]

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Meta Tags

Metadata: What You Need to Know

In this blog post, we will discuss what metadata is, what the different types of meta tags are and the best way to use them. We will also touch on some best practices as well as common mistakes when it comes to writing metadata. What is Metadata? The main type of metadata is the title […]

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bounce rate image

How to Improve Bounce Rate on your Website

What Is Bounce Rate? Bounce rate is the percentage of visitors to a website who leave after only viewing one landing page. It’s one of the most important metrics because it can indicate how well your website is serving its visitors. Low bounce rates are generally a good sign, while high bounce rates can indicate […]

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Facebook for business

Using Facebook for Business

Facebook Profiles vs. Pages vs. Groups: What’s the Difference? There are a few different types of Facebook accounts, and it can be confusing to know which one is right for your business. In this blog post, we’ll discuss the differences between profiles, pages and groups. We will also give you some tips on how to […]

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CTAs

Call to Actions and How to Use Them

CTAs are when you want people to do something. For example, when you want them to sign up for something like an email newsletter or buy a product on your website. You can use CTAs in the form of text, buttons, or images. The best way to use CTA’s is to keep them simple and […]

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marketing to a niche

Why Choosing a Niche is Good for Business

There is a belief that it’s bad for business to focus on a specific area. The concern is that this will pigeonhole you and not give your brand the room it needs to grow and thrive in the future. It’s best to be broad so your business will appeal to a wider base. However, there […]

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increase ecommerce sales

How to Improve E Commerce Sales

Having an e-commerce website is a great way to generate sales. But if visitors come to your website and aren’t clear about the product detail, pricing or delivery information then they can easily get turned off and head elsewhere. In this blog we take a look as some of the ways you can improve conversions […]

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new website launch

I have a New Website – Now What do I do for SEO?

There are a few things that you should do when you first set up your website in order to optimize it for search engines. SEO is a complex and ever-changing field, and there are many things that you need to consider when optimizing your website. However, following these simple tips will help you get started […]

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advert SEO specialist

What Does an SEO Specialist do?

SEO, or search engine optimisation, is one of the most important aspects of online marketing. If you want your website to be seen by as many people as possible, you need to optimise it for the search engines. This is where an SEO specialist comes in. They are experts in optimising websites and can help […]

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increase website traffic

7 Ways to Increase Traffic to Your Website

Are you looking for ways to increase traffic to your website? If so, you’re in luck! In this blog post, we will discuss seven different tactics that you can use to bring more visitors to your site. Traffic is essential for any business – without it, you won’t be able to generate leads or make […]

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