For a while, Facebook was seen as the perfect digital platform for B2C companies to promote their brand and it still is! But recently, several studies have started to show how Facebook can be used to help B2B businesses gain those all important leads. Some of those studies have even suggested that Facebook may even […]
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Being new to digital marketing, the learning journey has begun. My first lesson ‘blogging’. Most businesses seem to struggle with blogging and its purpose. What does the word “Blog” mean – simply, it’s a blend of 2 words “Web and Log”. It has been called several names in its short life time from “online journaling”, […]
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Social media is a must do activity in today’s business world and it can be a great way of generating new business. But that isn’t it’s main aim and it shouldn’t be viewed independently of any other marketing activity taking place. Many companies get it very wrong, viewing social platforms as a way of broadcasting […]
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The question we should really be asking is ‘why wouldn’t you invest in online lead generation? In this blog post, I shall explain five reasons why you should invest in online lead generation. And here they are: People Spend More Time Online Than Ever According to communications regulator Ofcom, UK adults spend on average 8 […]
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Coming up with a plan for online lead generation can seem overwhelming. With the internet ever expanding and becoming so vast, it can be difficult to figure out where to begin to find leads online.
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Social media is the core way for businesses to promote themselves in today’s age of digital marketing. If you are not using social media on a regular basis then you are missing out on some vital promoting, advertising and brand awareness. Using social media to advertise and promote your business will help you to increase […]
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Twitter though not as popular as Facebook, is one of the most referenced social media applications when it comes to public opinions. Twitter first became popular thanks to celebrities like music artists and actors who wanted to connect with their fanbase. In recent years, businesses have started to use Twitter to gain exposure for their […]
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Social media has taken the world by storm, of course, you already know that. It is been nearly 10 years tens since we were first introduced to Facebook. And then along came other social media applications like Twitter, Youtube, Pinterest, Vines and Tumblr. Social media has revolutionised the way we keep in touch with people […]
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It’s only been more recently that people have been looking to LinkedIn for Lead Generation. Primarily, LinkedIn was first used to help users to search for new job opportunities or to help recruiters to head-hunt the brightest young talent. Many people use their LinkedIn accounts to give themselves an online professional image. Now, besides being […]
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Lead generation is a hot topic in our office at the moment, the number one question we get asked is “how can I generate more leads through my website?”. There are a couple of stages to go through in the process so we will look at each in turn here. Attracting the right audience First […]
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