To be able to use your website for lead generation you need to understand how to attract people to your website in the first place. Old school SEO tactics of keyword stuffing and building thousands of links to a website not only don’t work, they can be damaging to your efforts and may even end up […]
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So you have a great product or service to offer, you know it’s fantastic but you aren’t getting the level of sales that you would like. That’s where lead generation comes in, lead generation is all about matching the right people or businesses with your product or service. It’s about finding the ones that need […]
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Receiving a bad review online isn’t exactly welcomed, but it does present you with a great opportunity to show your personality off. Let’s face it, we all make mistakes from time to time. Our deliveries aren’t always 100% on time, one of our team might not give the service we expect. But it’s how you […]
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In this blog post we are going to look at what you can do on your website to help ensure that visitors turn into leads. In the vast majority of cases users will land on your homepage so make sure you follow our top tips below.
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Technology has dramatically changed the way that we do business and lead generation isn’t excluded from these changes. In this blog post we look at some of the more traditional methods of lead generation, why they no longer work and how you can embrace the new ways to generate leads for your business. In this […]
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When we think of lead generation, the first thing that comes to mind might be direct techniques such as cold calling or direct mail. The problem with these methods is that in today’s marketplace, they don’t really work that well. We live in a world where people have little time and decisions are made quickly. […]
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Social posting and search engine ranking go hand in hand. If you regularly post on social sites and I don’t mean once a month, but 3+ times a week it can definitely help you towards reaching a good google ranking spot and the more you post on as many social sites you can the better. […]
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Once your business has an understanding of its goals and objectives online, it’s time to start exploring the tools and tactics you will use to reach those goals. Trying to do everything all at once without and clear direction is a recipe for disaster, you are much better off doing a few things really well […]
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No matter where you go these days you will see someone on a smartphone, tablet or some sort of device accessing the internet. Everyone has gone mobile and why not when it is so easy to access information, keep in contact with people or shop online anywhere, anytime For businesses keeping up with technology is […]
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Probably the most important phase of any marketing campaign is the bit at the beginning, the less glamorous time consuming part. A lot of businesses are keen to get started and don’t set out clear objectives and this is where things can get messy. What are you trying to achieve? Initially you need to decide […]
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